Baston Beer Brewery
Branding
Bold and fierce brand identity design for a beer brewery, embodying its authenticity, playfulness and humor
services
art direction, positioning, branding, logo design, illustration, typeface design, packaging, beer labels
Brussels, Belgium
2016
Concept project
Featured in : Packaging of the World
The CLIENT
The challenge
The solution
Baston is a modern gothic typeface that evokes tradition and boldness with a touch of humor, inspired by Belgian beers and expressions. With its bold curves and sharp serifs, Baston creates a strong impact when used on titles and logos.
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identity and positioning
